Resources for Canadian therapists

Understand your website, your SEO, and your marketing

Free, plain-language guides written for therapists in private practice across Canada. No jargon, no scare tactics, and no pressure to hire us. The same thinking we bring to every site we build, yours to use.

What this is

A growing library on how Canadian therapists get found online: search and AI visibility, honest pricing comparisons, College advertising rules, and marketing you own instead of rent. Each guide answers the main question in the first paragraph and cites primary sources where rules are involved.

The guides

Frequently asked questions

Who are these guides for?
Canadian therapists, counsellors, psychologists, and social workers in private practice who want to understand websites, SEO, and marketing well enough to make good decisions, whether they hire help or do it themselves.
Do I need to be a SessionSpark client to use these?
No. The guides are free and complete on their own. If you would rather have all of it handled for you, that is what we do, but the resources are yours either way.
How current is the information?
Guides are dated and we update them when prices, platform behaviour, or College standards materially change. Where rules vary by province or College, we say so and link to the primary source.

Prefer it done for you?

We build custom websites for Canadian therapists with everything in these guides already handled: SEO, AEO, College-safe copy, and a brand guideline included.

See pricing